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Turn service demand into confirmed bookings.

Let customers book the right service, at the right price and at a time your workshop can fulfil, all through your dealership website or chat.

Not another booking form.
A direct route to your workshop.

Online Service Booking connects directly with Pinewood DMS, turning a traditionally manual process into one simple, guided customer journey.

Live and accurate

Show customers relevant services, real pricing and live appointment availability pulled from your own dealership system.

Built around the vehicle

Identify the vehicle, recommend the services it needs and surface applicable manufacturer recalls automatically.

Ready for your workshop

Offer appointment types that suit your operation, including standard, while-you-wait and loan car bookings.

Straight into the diary

Confirmed bookings flow into the dealer diary—or through an approvals step when something needs to be checked first.

Every enquiry protected

If an issue interrupts the journey, the customer’s request can still be captured so your team can recover the opportunity.

Online Service Booking · Story · Pinewood.AI

Can your booking tool do this?

Don't just take bookings. Take the right ones.

Bookings built around your workshop, opportunities built around your business. Online Service Booking Tool connects live vehicle, OEM and workshop data through Pinewood DMS, so every booking that reaches your diary is ready for the workshop, not just another enquiry to chase.

Built to work harder for your business. Every step below is designed to cut admin, protect revenue and keep your workshop full, not just take a booking.

Skip to the walkthrough
  1. Identify

    Fewer wrong bookings, less admin for your team.

    Automatic vehicle identification means every booking starts accurate, cutting mismatched parts, wasted technician time and manual data entry before the job even begins.

    Vehicle · Step 1 of 7
    Online Service Booking Tool — vehicle found and confirmed
  2. Route

    Every booking lands at the right workshop.

    Customers choose from your own locations, so a booking reaches the workshop you actually want it at, not wherever it ends up being rerouted to after the fact.

    Workshop · Step 2 of 7
    Online Service Booking Tool — workshop selection
  3. Choose

    More choice, more revenue per booking.

    Real prices, current offers and relevant extras are presented automatically, and appointment types adapt to what your workshop actually offers, turning every booking into an opportunity to increase order value.

    Services · Step 3 of 7
    Online Service Booking Tool — choose services and pricing
  4. Book

    Only bookings your workshop can fulfil.

    Live availability means customers can only book what your workshop can actually deliver, protecting capacity and cutting the overbooking and double-handling that eats into technician time.

    Booking · Step 4 of 7
    Online Service Booking Tool — drop-off options and appointment calendar
  5. Enhance

    More ways to add value to every booking.

    Relevant, workshop-approved extras are offered automatically alongside the core service, turning a routine booking into a higher-value repair order without any extra admin for your team.

    Enhancements · Step 5 of 7
    Online Service Booking Tool — recommended service enhancements
  6. Confirm

    Straight into your diary. No re-entry.

    Confirmed bookings land directly in Pinewood DMS, ready for the workshop, cutting manual admin and reducing booking errors before the customer even arrives.

    Personal Info · Step 6 of 7
    Online Service Booking Tool — booking summary and total
  7. Optional enhancement · TecAlliance

    More pricing options. More revenue per repair order.

    Using TecAlliance multi-brand OEM service data, including previous and upcoming service recommendations, genuine OEM parts, labour operations and operation codes, your workshop can offer multiple pricing options, present OEM pricing across supported brands, including off-brand options, and connect pricing directly to the booking journey, reducing manual work and increasing revenue per repair order.

    Available as an add-on integration, licensed and priced per rooftop. Not included in the standard configuration.

Online Service Booking · Demo · Pinewood.AI

See it in action

See how it works for your workshop

Less admin for your team. More revenue per booking. See it for yourself.

Online Service Booking Tool
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Interactive walkthrough
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Discover the Online Service Booking Tool.

See what connected service booking could do for your dealership.

Tell us about your current service booking process. We’ll show you how Online Service Booking can help turn more customer demand into confirmed workshop appointments.

  • Explore a booking journey built around your dealership
  • See how live services, pricing and availability connect
  • Understand how confirmed bookings flow into your workshop diary

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